IB Business Extended Essay A

Introduction

The outsourcing has been in use since the 1970s. But it is only recently that big companies like Apple Inc. have begun to use it, making it very popular. Today, more and more companies are opting to utilize the outsourcing strategy for many projects and departments both at national and international levels. This is being done by companies to improve their efficiency and reduce production costs.

Apple Incorporation is an American software and hardware developing and manufacturing company and a powerful U.S. company that has outsourced manufacturing mainly in China and software developing mainly in India in a very successful way and for a long time. Approximately 60% of Apple Inc.’s revenue occurs from outside US. As a core strategy, Apple Inc. has two priorities which are to maintain IPhone’s demand and be innovative and create a new product. Headquarter is in Cupertino California. The current Chief Executive Officer is Tim Cook…